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RED FLAG FLYER SCHEDULED FOR RELEASE LATER THIS MONTH
As most readers know, the FTC recently postponed the Red Flags Rule enforcement deadline for a 4th time. The postponement came on the eve of implementation and forced NAID to “stop the presses” on a new two-sided flyer designed to help members inform clients and prospects of their new responsibilities. The flyer also explained how the service provider had already taken steps to respond to the new regulation and what that meant for the client/prospect.
According to NAID CEO Bob Johnson, “This flyer is certainly informational when used with existing accounts, but it is also a strong selling tool when used properly. Its inexpensive design makes it ideal for including in invoices to clients to reassure them members have responded to the new requirements. On the other hand, the flyer could certainly be used to pursue new sales opportunities – especially where an existing service provider has not responded to the new law.”
NAID HQ will be mailing a sample of the new Red Flags Rule Flyer the last week of July, meaning members should receive it with an order form during the first week of August.
NAID 1951 W. Camelback Rd Ste 350, Phoenix, AZ 85015 USA
Phone: (+1)602.788.6243 Fax: (+1)602.788.4144 Email:info@naidonline.org
Copyright © 2002-2010 National Association for Information Destruction, Inc. All rights reserved.